![]() I’m meeting Gen-Z where they are at, which is social media. In terms of timing it is because we, as a collective, on social media are seeing the rise of awareness, whether it’s political issues or international issues. My attribute is my opinion, and I’m going to stand loud and proud with it. It’s like when you make a point, and you say, ‘don’t come at me’. Yeah, so the name derives from the phrase saying, ‘don’t at me’. How did this come about, and why did you call it that? It is the epitome of beauty with a socially conscious twist. ![]() It’s still available to anyone who wants to shop, and it is actually the most beautiful product. Creating this was an incredible process for me. The colours and the shades were ‘be loud’ and ‘be strong’. The blush product that I created with Jouer Cosmetics was entirely playing upon the message that I continuously share on my story: to stand up, be vocal and be loud about what you believe in. What was that experience like and how did it come about? You partnered with Jouer Cosmetics to create a multi-use blush and balm. So, that’s kind of why I say it’s all with a socially conscious twist, because there is no beauty and fashion without a socially conscious twist for me. I truly think that everything is completely intertwined. A lot of beauty and fashion brands can make socially conscious choices - whether that be supporting LGBTQ+ groups or supporting women and the right to choose and equal pay and equal rights. Actually, even when it comes to beauty and fashion, those can be political as well. And then politics is the other half of me! It’s innate to who I am - it speaks to my character, and what I love and what I’m passionate about. It was really a way to combine everything that brings me joy. ![]() “Beauty and fashion with a socially conscious twist” – what prompted you to start digitally creating and to describe it in this way? And that was when I realised the power of my voice through social media. Breaking down those topics in videos is where I saw my platform just absolutely explode. I started breaking down the news of what was going on with the election, and also what was happening with COVID. When I saw that I was growing a bit of a platform, I recognised that I had to meet young people where they were at, and that wasn’t a newsletter - it was social media. I started a social media account that was private just for fun, just for friends and family, and started posting on Tik Tok kind of just for fun in the same vein. So, when I joined social media, it was to push that message further. That was my output for talking about the news and engaging people and captivating them about world politics. I started that when I was 12, and I did that for six and a half years. I didn’t think I would always be doing this! So, I started off by having a platform called the ‘Two Minute Times’, where I wrote a weekly newsletter every Sunday summarising the news for young people. How did you get into digital creation, and did you always think you would be doing this? This can be through speaking engagements, a larger on-screen platform, audio or other different multifaceted ways of approaching people of my age group! At the current point of my life and in the next few years, I would love to be doing what I do on a much larger scale and invigorating young people to get educated and inspiring them to vote and become politically active. As my life is continuously evolving and changing, so are my goals. First, I saw myself graduating from Georgetown, entering the State Department, potentially getting a law degree and eventually working at a think tank to curate policy for the Middle East. I would say prior to having the social media platform that I have today, my goals were very planned and scheduled. She dated Blake Grey, another famous and really successful Instagram star, but earlier this year they broke up.What are your goals for the next few years? As of the early 2023, there are over 2.4 million followers of Amelie Zilber's Instagram account, as well as many fans on other social media platforms. ![]() Since 2016 she has been taking part in various fashion and modelling related projects. She opened her first social media accounts in the mid 2010s and began sharing photos from her professional sessions, as well as pictures of her school life. When she was just 12 years old, Zilber was noticed by fashion scouts and invited to take a course as a young model. In her childhood Amelie's parents supported her in her desire to learn music and dancing. She was born in 2002 in the US, to the family of Lebanese and French origins, and was raised alongside her parents and the elder brother. Amelie Zilber is a lovely lady, a model and a social media star famous for her wonderful looks and plenty of interesting stuff that she has been posting on her account.
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